New Panasonic (MFT?) Camera announcement on June 5?

Our reader Jakub sent me a link to a ‘leaked’ information about a new camera. Now, if I shared this link publicly someone would get in trouble and probably get fired. So I’m keeping it under wraps for now, unless some other website publishes it and forces me to report it. In essence, this ‘leak’ tells us this:

  • On 5 June Panasonic will announce a new camera.
  • This camera will NOT be Full Frame

I see three options:

  • It will be a new MFT camera
  • A compact fixed-lens camera (possibly the successor to the LX100).
  • It is an APS-C L-mount (I think this is very unlikely).

We know that Panasonic has registered three new Lumix cameras in China. One is for the new Lumix S9. The other two cameras have yet to be announced. it sounds pretty unusual for Panasonic to unveil a new camera two weeks only after the major S9 announcement. But the “leak” seems pretty accurate to me. I still don’t know what to expect, all I got is info from a new source saying this is a new MFT camera…but this is not a confirmed info yet.

Please drop me a message at 43rumors@gmail.com or use this contact box if you have some more info to share! Stay tuned folks!

 

CONFIRMED: One more OM Digital camera announcement in 2024

One trusted source confirmed there will be ONE more camera announcement from OM Digital. Likely to happen in second half od 2024. The source did not share details about what camera we can expect. I can see three possibilities:

  • OM-10V
  • OM-5II
  • Pen-FII

I see no chance this being a OM-M1x…

Let’s see if I can gather some more info the upcoming weeks.

Super wild rumor: New entry level MFT camera coming in May too?

I just got this message from a reader that recently had a chat with Panasonic. He claims that a new MFT Lumix camera is coming in May too.

Sadly no trusted sources could confirm this yet so take this rumor with huge skepticism.

All I know is that:

  • Panasonic has NOT excluded making new entry level cameras
  • Panasonic actually has three new camera codes registered in China. So definitely a ton of cameras will be announced within the next few months!
  • Trusted sources confirmed one Panasonic announcement will happen in May with new “non High End” camera coming

Personal note: A new GM1 successor would make me happy :)

If you happen to know more about the Panasonic announcement drop me a message using this anonymous contact box or send me an email at 43rumors@gmail.com.

 

OM says it is planning to continue the development of the PEN line!

Dpreview had a chat with Kazuhiro Togashi, OM System’s VP for Brand Strategy and Product Planning. The most important news is that OM System says it’s focusing on outdoor photographers but hinted that the PEN series could yet return to the North American market. As you know the PEN E-P7 is still being produced and sold for the Asian market but it’s no more sold in Europe and America. When asked about the development of new PEN cameras the manager said:

The E-P7 is small, with compact bright lenses, making it highly advantageous for travel photography. Therefore, we’ll reinforce such products in our lineup in the future.

What that “reinforce” means is a bit unclear. There might be an E-P8 for the Asian market only…or they might be seriously considering the return of PEN sales on all worldwide markets. The other statements are repetition of what we heard in the past:

  1. The focus is on higher end products
  2. The focus is on creating products for outdoor photographers.
  3. AI will find it’s way in cameras (like for example AI noise reduction applications)

As you know, I a am a big fan of the idea to make a new PEN-FII…let’s see if my dreams will come true !

New OM Digital interview: “our current task is to create a brand for the next 10, 20 or even 50 years”

The french website Phototrend had a chat with Kazuhiro Togashi , Vice President of Product Planning and Brand Strategy at OM Digital Solutions. A couple of interesting statements:

The goal:

I truly believe that our current task is to create a brand for the next 10, 20 or even 50 years.

The financial status:

Our turnover and operating income are up to our expectations.

About the next telephoto lens on the roadmap:

Development of other telephoto lenses is also underway, but we cannot give you any further details at this time.

About paid firmware updates:

this option could be considered in the future for adding new features.

About computational photography:

We also believe that computational photography can contribute to the creation of new works of art and to broadening the scope of expression of photographers. Using a GND filter with live preview and image post-processing, the OM-1 Mark II produces works of art that will exceed photographers’ expectations. Computational photography plays an important role for us because it embodies a core value of our system: the ability to create works of art beyond the imagination of the photographer. Therefore, we are committed to strengthening our efforts in the development of computational photography.

About software development:

Some of the imaging technologies are developed in-house. However, for some features related to computational photography, we need to collaborate with other companies.