Preorders:
Black GX8 at Amazon, Adorama, BHphoto and Panasonic. In Eu at WexUK.
Silver GX8 at Amazon, Adorama, BHphoto and Panasonic. In Eu at WexUK.
FZ300 at Amazon, Adorama, BHphoto and Panasonic.

Panasonic LUMIX Announces New Technology
Two New Lenses and Post Focus Function

Newark, NJ (July 16, 2015) – Panasonic is proud to announce the development of two lenses and a new technological function called “Post Focus.”

Post Focus will enable users to select an “in-focus” area after shooting with a simple interface. This function has been developed as a further evolution of 4K Photo technology to prevent out-of-focus errors and offer additional creative freedom.

By combining high-speed, high-precision DFD (Depth From Defocus) auto focus technology and the 4K Photo burst images in 4K resolution are shot at 30 fps while shifting the lens to set focus on approx.50  areas (*TBC).

With the Post Focus function, the best image can be selected from the 4K burst images shot with different focus areas. Once the composition is fixed, you are free from the job of serious focusing. In addition, this function can be used for creative photography such as landscapes or portraits. Users can pull different impressions out of one picture by changing the subject to enhance it with focus. The operation of the Post Focus function is quite easy – just touch the point where you want to set focus while playing back the image, no matter where the original focus area is, and the image with different in-focus area will be produced as a separate photo.

Panasonic will introduce this Post Focus function via a firmware update for LUMIX GX8, LUMIX FZ300 and some other models in late 2015 and 2016 will study to integrate it into upcoming LUMIX digital cameras as well.

•Service specifications are subject to change without notice.

New LEICA DG 200-800mm (35mm Equiv.) Zoom Lens Under Development

Panasonic is developing the first LEICA DG 100-400mm / F4.0-6.3 telephoto zoom lens (35mm camera equivalent: 200-800mm) for the Micro Four Thirds system standard to expand the lineup of DSLM (Digital Single Lens Mirrorless) digital interchangeable lenses.

The LEICA DG lenses are designed and developed under the stringent quality standard certified by Leica that boast excellent optical performance. Four single focal length LEICA DG lenses have already introduced to the market and have been highly acclaimed by users worldwide.

The new telephoto zoom achieves exceptional imaging performance over the entire zoom range. It also features high speed digital signal exchange at 240 fps to comply with the high-speed, high-precision AF (Auto Focus) with DFD (Depth From Defocus) technology on LUMIX G cameras. Together with the POWER O.I.S.(Optical Image Stabilizer), it lets users to focus on the target quickly to capture crisp, clear images. In addition, the new lens is both light and small and is splash/dust-proof to withstand heavy field use.  As the new telephoto zoom lens excels in size and weight, it enables handheld 800mm (35mm camera equivalent) telephoto shooting without using a tripod.

•The photos show images of the product which may differ from its final appearance.
•Leica is a registered trademark of Leica Microsystems IR GmbH.
•SUMMILUX, ELMARIT and NOCTICRON are all registered trademarks of Leica Camera.

New LUMIX G 25 mm/F1.7 Single Focal Length Lens Under Development*

Panasonic is developing a LUMIX G 25 mm/F1.7 single focal length lens.

This lens is a 50mm (35 mm camera equivalent) single focal length lens with a large diameter. The 50mm focus distance offers almost the same viewing angle and sense of perspective of human eyes which means users can enjoy shooting a portrait or scenery as they see.

The new lens also supports high speed digital signal exchange at 240 fps to comply with the high-speed, high-precision AF (Auto Focus) with DFD (Depth From Defocus) technology on the LUMIX G cameras.

Panasonic will continue to further advance its product development to meet the diverse needs of customers in the expanding digital mirrorless camera market.

* Details of the product specifications, the date of release and the price are not yet finalized.
• The photos of the product may differ from its final appearance.

Panasonic DMC G7 Silver Unboxing

Panasonic Lumix 42.5mm f/1.7 Review and Comparison with Olympus 45mm f/1.8 vs Nocticron 42.5mm f/1.2 (Mirrorlessons).
Panasonic HX-A1 – Night Vision sample footage (shot at Mogo Zoo) on Youtube.
Cinematography: 7 special effects that anyone can do for free (TheNakedCamera).
Tamron 14-150 mm f/3,5-5,8 Di III tested by Focus Numeriuqe.
8mm PRO lens test at Kasayapa.

Timmy: “Vacation video of downtown Greenville, SC.  Shot handheld on the Panasonic LX100.  Really loving this camera. https://vimeo.com/131304833“

Sankeibiz reports that Panasonic has developed a Lightfield digital system camera. It works just like the well-known [shoplink 54342 ebay]Lytro camera (here on eBay)[/shoplink]. The camera allows you to refocus the image in post production (see the official Panasonic example above). But unlike the Lytro this is actually a system camera! There is no word yet if it has a Micro Four Thirds or another new mount. Let’s hope it’s MFT!
Sankeibiz says Panasonic will commercialize the camera sometimes in 2016.

The advantage of such a camera is that you would never “miss the focus” in any shot as everything on the image or video would be “in focus”. More info about Light field cameras can be read on Wikipedia.

–

found via Digicameinfo and Dicahub.

CIPA released the camera shipment numbers for May. A detailed visual overview can be seen as usual on Personal View. And the news here is that there is…no news :( Camera sales are still sloppy and way under the forecast from the companies.

Our readers noticed quite a huge mistake on the official new ImageVision 4K Micro Four Thirds camera banner. The Chinese company is displaying the E-mount(!) lens image on the background of the MFT camera. They really should address this if they want to be taken seriously :)

The site of the product is available here: imaginevision-tech.com.

Panasonic G7 owners may have noticed the serial number on the camera can rubbers-off. Panasonic US released an official statement about the matter:

Panasonic has just become aware that some customers who recently purchased DMC-G7s are experiencing rubbed-off printing of the camera’s serial number tag and we apologize for any concern this may have caused. Any reference that these are “knockoff” cameras is not factual. We have already informed our factory in Japan who is investigating these reports. Be assured that this will not have any negative impact on the camera’s warranty. Your warranty is validated by the proof of purchase from an official retailer and the serial number clearly appears on the carton’s UPC label. All customers should retain these two documents in addition to registering your camera on the Panasonic web site in the unlikely event that you require service. https://secure2.prodregister.com/pnaportal/index.aspx

Panasonic G7 Store Links:
Black G7 with 14-42mm lens at Amazon, Adorama, BHphoto and Panasonic. In EU at Jessops, WexUK.
Silver G7 with 14-42mm lens at Amazon, Adorama, BHphoto and Panasonic. In EU at Jessops, WexUK.
Black G7 with 14-140mm lens at Amazon, Adorama, BHphoto and Panasonic. In EU at Jessops, WexUK.

Miguel Ortiz‎
For your consideration:
30 stacks in three lines. All images at 20 sec, f/2,8, and iso 1600.

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This is the weekly selection: