(UPDATED) Olympus is going nuts (LOL) ? Mystery announcement soon?
Our friends over at Techradar (Click here) got that mysterious package from Olympus! The image on top (on courtesy of Techradar) shows the “Coming soon” message and the two nuts. I haven’t heard of any imminent product announcement yet. I know the new lenses and the XZ-1 successor will be announced around June. And than we also have the two 75mm and 60mm lenses that are coming soon. But why the heck is Olympus sending nuts? Can you imagine what this could have to do with a product announcement?
UPDATE: Also Damian Mcgillicuddy (Click here) received a mysterious package from Olympus. I now believe Olympus is sending out the two new m43 lenses (two nuts) to selected journalists and photographer!
P.S.: A couple of months ago Olympus said that it is possible to make a PEN with built-in viewfinder like the Fuji X PRO 1 and Sony NEX-7. But I don’t think it this is coming now!
GreyOwl
2 years ago |Looks like a nut cracker will be required
Ernest.orf
2 years ago |Jijijijijijiji the em5 is so strong that maybe u can crack the nuts with it !!!!
Ron Zack
2 years ago |You could easily use an Olympus E-1, E-3 or E-5 to crack those nuts open, no problem. If you dropped one of those cameras on the sidewalk, they would crack the concrete.
So maybe an E-7 nutcracker? I can’t imagine anyone is buying the E-5 anymore–but then I was surprised anyone bought one of those to begin with.
Or maybe Olympus has truly gone nuts, and is bringing out a full-frame camera–with a black and white ONLY sensor. Nobody would be stupid enough to do something like that…
Seth Ellis
2 years ago |The sidewalk cracked my first E1–but I think it could handle these nuts just fine.
Esa Tuunanen
2 years ago |These should suffice:
http://www.sandhurst.co.uk/pdf/Serie_FR_2010.pdf
Chris Pattison
2 years ago |I expect the two nuts represent the 60mm macro and 75mm lenses. I can’t tell on my mobile but they look like peach stones, in which case a couple of absolute peaches are coming soon!
owczi
2 years ago |Looks more like walnuts to me
PeterJ
2 years ago |Sweet as a nut? Both lenses.
Viktor
2 years ago |Maybe its the missing thing (between the nuts) that’ll arrive soon?
Achiinto
2 years ago |In my case I will expect that thing in the middle as a super telephoto 300mm f0.95.
Achiinto2
2 years ago |In my case I will expect that thing in the middle as a super telephoto 300mm f0.95
Achiinto2
2 years ago |In my case I will expect that thing in the middle as a super telephoto 300mm.
BLI
2 years ago |“Our next release will castrate the competition”?
Katzen
2 years ago |Lolololololololol
Phil
2 years ago |its COMING
bilgy_no1
2 years ago |The next hint is here:
http://www.youtube.com/watch?v=gmIGjONdrWY
Title of the Youtube film: “Olympus – Camera of the Gods (Crack a Walnut!)”
sneye
2 years ago |Who said Olympus marketing was useless?
Marcin
2 years ago |I think it’s going to be shock- and waterproof compact camera
Dummy00001
2 years ago |You mean this? – http://photorumors.com/2012/04/27/new-olympus-tg-1-ihs-tough-camera-leaks-on-bestbuy-website/
Rob-L
2 years ago |Ding! We have a winner!
avds
2 years ago |+1
Pooh_bear
2 years ago |What sort of nut is it, maybe thats a clue?
bli
2 years ago |Walnuts?
Riley
2 years ago |yes they’re walnuts
Dave
2 years ago |I am guessing we are about to see a walnut finish on the OMD.
bean5y
2 years ago |That would be nice! Not as nice as the special edition gold OM-2:
http://www.mir.com.my/rb/photography/hardwares/classics/olympusom1n2/OM2nGoldMeinhardSchmitt/index1.htm
GreyOwl
2 years ago |Juglans regia
Nic
2 years ago |The “Nut” camera. Product name.
Miroslav
2 years ago |+1
Maybe there’ll be a NUT line, besides PEN and OM-D lines.
Agrivar
2 years ago |Maybe E-7? using all the new tech from the E-M5. They are saying “Nuts” to the competition?
Anonymous
2 years ago |I don’t know if anyone noticed this teaser on Damian McGillicuddy site from 12.-th of april … http://www.damianmcgillicuddy.com/journal/
Quite a big box
Anonymous
2 years ago |Hello fellow Anonymous! That is indeed a big box. If you try to estimate how big it is (the tape gives you a clue), and compare some of the dimensions to the boxes E-3 and E-5 came in (with the included kit lenses), you might find everything to be quite a solid fit.
Anonymous
2 years ago |Very interesting.
I wonder if Damian would provide another clue in near future
ivar
2 years ago |Hello Anonymouses,
In a new post Damian mcgillicuddy almost say’s he’s using the new 75mm
‘NOT the OM-D this time… but the humble PEN EPL2… its NEVER about the size of the dog in the fight but all about the size of the fight in the dog! The 45mm f1.8 is simply stunning as is the 75mm ;0)’
Hope to see more soon.
Anonymous
2 years ago |Yes – and he had that lens before he showed the big box. Unless he’s going to distribute fifteen or so 75mm lenses around, the big box is just too big
sneye
2 years ago |Hmmm…
Subject separation in one of his samples is more than the 45 can achieve.
http://www.damianmcgillicuddy.com/storage/lepoard%201%20BLOG.jpg?__SQUARESPACE_CACHEVERSION=1334911649572
Ulli
2 years ago |are you kidding? headshots are easy to seperate at the same level as that shot from Mcqillicuddy with the 45 surely
Pedro del Río
2 years ago |After receiving the 45mm 10 days ago, I fully agree with Ulli.
MJr
2 years ago |lol that isn’t even lens blur at all.
ivar
2 years ago |Ah,sorry I thought I was on to something there but when I see al these women on Damian Mcgillycuddy’s site the text becomes a blurry mess
The big box could be the new E-7 because I remember a comment from Robin wong that he would rather wait for the E-7 then buy the E-M5,
so maybe Robin know’s what is coming.
Riley
2 years ago |A famous radio transmission to the Commander German Forces France during the Battle of Bastogne sent as a reply to a demand for surrender
nuts
ght
2 years ago |Riley, I’d forgotten that story. Thanks for reminding me. I’ll now go get more details.
don knizi
2 years ago |E-7 appears to beeing tested already with big hints from Damian but maybe an OMD-Pro alongside?
Leo
2 years ago |A Chinese website had added E-7 to its catalog.
http://product.it168.com/detail/doc/473490/index.shtml
(remind you that both E-5, E-M5 are made in China)
st3v4nt
2 years ago |It better be something interesting otherwise it’s just a publicly stunt. But if they announce something big thus make EM-5 obsolete I will be very disappointed because I just got my EM-5.
DagBO
2 years ago |????
Why would that render the E-M5 obsolete? It would still be a very functional and practical piece of gear, I’m more than happy to shoot with. That post sounds IMHO more like G.A.S.
Reza
2 years ago |I’d say a special edition of E-M5 with wooden trim.
TomR
2 years ago |walnut trim?
eM
2 years ago |Open one nut and you will find a fancy camera for your ball with a prince.
matt
2 years ago |LOL
Kylberg
2 years ago |Noticing that Techradar seems close to Olympus – will keep in mind.
frosti7
2 years ago |+1
Or perhaps they’r telling that techradars last DR mesuarment is just completley nuts!
Jed
2 years ago |One beautiful system. They have cracked it.
sneye
2 years ago |Riley
2 years ago |you’re nuts
Dan
2 years ago |Chapeau Olympus, great marketing, whatever it’ll be they’re certainly the game changer at the moment – well they started the whole revolution with the E-1, it took them quite some time… Looking forward to the riddle’s answer!
Daniel
2 years ago |My guess is that the next Pen will have a Walnut (wood) finish.
OR ‘wal’ stands for wide angle lens.. but I can’t figure out the nuts part.
Reza
2 years ago |+1 on wood finish.
GreyOwl
2 years ago |Walnut box……
Bob B.
2 years ago |Techradar simply got the gift that keeps on giving. They got Olympus’ “junk-in-a-box”. Was it gift-wrapped???????
Neonart
2 years ago |Lol! That’s funny right there. “my junk in a box”
The Real Stig
2 years ago |‘A lot of you who just purchased our E-M5 are going to go nuts, because here is the OM-D E-7m pro. As you can see it is of entirely modular construction with full capability to use legacy 4/3 lenses. The sensor, IBIS and processing engine are all contained in a swappable module, allowing the user to always keep up with the latest in sensor, IBIS and image processing developments. All camera functions are controlled by the Tizen Operating System which allows the user to download and install Applications. All camera functions can be controlled from The OM Pro app which will run on any Tizen, iOS or Android equipped phone with WiFi capability.’
Ulli
2 years ago |googling now for any Olympus patents involving “walnut technology”
Riley
2 years ago |well there was that wooden camera
http://www.photographyblog.com/images/products/olympus_wood_camera_1.jpg
but that aint it
LEXA
2 years ago |why not breaks those nuts？
lnqo-M
2 years ago |I guess this two walnuts is symbolize on two new like lens from OLympus, MFT 100mm macro and FT 100mm macro.
I can look walnuts is not same size too.
Biohzrd8
2 years ago |If you push the nuts back into the box on its side, it’s like a setup for taking macro shots…probably just referencing the upcoming macro lens announcement
spam
2 years ago |Olympus has two problems that needs fixing, that’s AF performance with FT-lenses om mFT bodies and market share. The two is somewhat related, but I can’t imagine that Olympus is able to fix them. So, the nuts are probably just another marketing stunt not related to anything anyone outside Olympus sees as a major issue.
The Real Stig
2 years ago |You might have something. Perhaps they are signalling they have ‘cracked’ the problem.
Ahem
2 years ago |Will there be bolts in the next package?
lnqo-M
2 years ago |Only nutcracker.
api75
2 years ago |Hi Admin, when you say ” the new lenses (…) will be announced around June” do you mean the 60 and the 75 out other new lenses? (I’m still waiting for a 17/2 pancake…)
admin
2 years ago |Yep!
bilgy_no1
2 years ago |This box was not sent from the Camera department. It was sent from the same business unit that invested in Tupperware-like boxes and hand cream.
It’s just a way of diversifying the company’s portfolio!
lnqo-M
2 years ago |You mean this come one month for late.
Joshua
2 years ago |Why would they send it to camera reviewers if it were a riddle for hand cream?
perretcapwannabephotog
2 years ago |Maybe a big balls camera with fullframe sensor
Achiinto
2 years ago |Look like an adapter. Maybe an Om to m43 adapter that have focal length adjustment to divid 2. But don’t know why there are two nuts instead of 1. Maybe the other nut is a 50mm f1.8 OM lens for tester to use the adapter with.
Geoff
2 years ago |Will give that one a miss, what’s the point of puting an extra element in the optical path, that will only degrade the quality. If you have a fast 50mm use it as a fast 100, I love my 1.4 on my E-P2, and the f4.0 200mm is a fabulous telephoto lens. Many people will give big money for a 2x converter, here you get it for free.
owczi
2 years ago |They are probably going to introduce a squirrel powered e-m5 power adaptor that effectively runs on nuts. But I second the wishful thinking of a guess that they cracked the 4/3 legacy lens AF.
BLI
2 years ago |Squirrel cage induction motors?
bli
2 years ago |Two nuts: (1) fast AF of 43 lenses under CDAF, and (2) fast CAF + tracking: will be cracked soon!???
Tropical Yeti
2 years ago |My thoughts also.
- PDAF tech on sensor -> the solution majeure for Olympus, which enables fast AF of 4/3 lenses on m4/3 bodies. This is the way to pro m4/3 camera (they said em-5 is not pro remember)
- PDAF tech on sensor -> also enables 4/3 bodies (with OVF), which can operate equally fast in LiveView mode, i.e. like mirrorles cams. They can also enable new 4/3 camera to mount existing EVF, so you have perfect hybrid OVF / EVF camera.
This is final solution to one integrated system, Olympus is mentioning / striving for. I guess many users will like this…
Esa Tuunanen
2 years ago |PDAF without DSLR mirror is also key for giving mirrorless bodies DSLR like actually working moving target focus tracking.
cozy
2 years ago |two high-grade mft lenses; note that high-grade zuiko lenses r weather sealed
anonymous
2 years ago |…crack them, there is something in it!
MikeH
2 years ago |Oly will release the natural lens line for complete stealth photography. People may wonder why you are holding walnuts up all the time but they won’t suspect you are taking pictures of their reactions to it.
Yun
2 years ago |No ideas , might nuts inside got things .
Please crack it , then you will find the answers .
simonl
2 years ago |Olympus are going into partnership with Wal-Mart and the whole idea’s nuts
or
they’re bringing out a walnut EM-5 similar to the Sigma SD1:
http://www.photographyblog.com/news/sigma_sd1_wood_edition/
Samuel Sihombing
2 years ago |Something out of the box maybe?
Simon
2 years ago |Finally Oly seems to get more focused on great products, again. Fantastic. The mentioned f2.0 rugged camera looks like a winner.
napalm
2 years ago |the question is: Will it blend?
43shot
2 years ago |They are nuts for releasing lenses in only Silver? I would say that costs them a minimum of 20% of lost sales for not offering black as well. Yes their marketing people are nuts and out of touch and the designers need to test cameras with real people that have hands before they implement pointed strap lugs. We all don’t have squirrel hands.
Matthias
2 years ago |They ship nuts because the don’t have produced enough E-M5…
Vivek
2 years ago |May be the real gifts are inside the nuts! One has to crack them to see them!
Charlie
2 years ago |This gives us a good idea where all of the missing $30 billion yen has gone,
To buying massive amounts of Sake.
bli
2 years ago |クルミ — walnut in Japanese, according to some web translator. I don’t see any hidden message in this…
Mr. Reeee
2 years ago |Michael Woodford? Poor bastard.
OUCH!
Vivek
2 years ago |Hahaha…
napalm
2 years ago |that’s what he got for “singing”
now he can sing at a higher pitch
babbit
2 years ago |Anyone think this is just Olympus having fun and there’s no new product at all? Maybe the nuts are just that…nuts. An Olympus exec probably went on vacation and found these great tasting nuts, so he decided to bring some back and share with the press in order to get some good will. The “coming soon” means they should expect a bigger bag of nuts soon. These 2 are just the samplers.
Tripp
2 years ago |Sooo, it is something that will arrive as a pair. In the order of probability, I would vote for a)lenses, b)cameras, c)sensors (we wish) and d)systems (we wish even more)!!!
madmax
2 years ago |Will they release it in silver or black?
Anyway I think I prefer my own nuts, no need to get these…
flash
2 years ago |Clearly it means the Olympus is going into a partnership with Mitsubishi (they sell walnuts, have some in the pantry). Wait, isn’t Nikon part of the “Mitsubishi”.
Oh my, it means Nikon and Olympus are merging!!!
Charles
2 years ago |‘NUTS’… Like in how most of us are going while waiting for our EM-5 to be shipped instead of reading “coming soon” all the time.
Charles
2 years ago |Double post, sorry.
Jon S
2 years ago |Could be a new line of Olympus Tough cameras on the way? May not be m43 related at all.
Pedro del Río
2 years ago |In ancient times walnuts were called glans Jovis, meaning Jupiter’s nuts. Since Jupiter was the boss of Mount Olympus gods, two walnuts clearly mean that two divine entities are going to descend from the Olympus to be worshiped by the m43ites community.
vril_ya
2 years ago |here you go
Wal – Wide angle lens
Nut – New Ultra telephoto …
S – Sweet.
Kidscat
2 years ago |They are going to release TG-1
samshootsall
2 years ago |Everyone is gonna go NUTs when they will announce a NEW E-Px with built-in VF
It will be sightly larger than the E-Pxs but smaller than the OM-Ds and the Fuji X Pro1!
Rob-L
2 years ago |It’s for the next Olympus “Tough” camera. As in the phrase “It’s as tough as nuts”.
It’s very obvious.
anonymous
2 years ago |in the press conference they will beat the nuts with a Tough camera to crack it open, and then pulverize and grind the nuts. Then they can blend it in cookie dough, using the tough as a spoon, and take macro pictures along the way.
But I’ll still take a Em5 instead…
Fiatopichan
2 years ago |Just found this.
http://getolympus.com/worldsfirst/
MJr
2 years ago |And we have a winner !
Fiatopichan
2 years ago |Also Tech Radar said, it may be Tough Olympus Compact http://www.techradar.com/news/photography-video-capture/cameras/tough-olympus-compact-camera-leaked-1078350
Lars Beduhn
2 years ago |Engadget just posted their review:
http://www.engadget.com/2012/05/01/olympus-om-d-em-5-micro-four-thirds-camera-review/
PROS
Incredibly fast autofocus
5-axis image stabilization
Manual/auto-zoom kit lens
CONS
Expensive
Battery meter issues at launch
Poor focus accuracy in low-contrast scenes
BOTTOMLINE
Olympus’s OM-D E-M5 is the company’s best camera yet, but battery meter and focusing issues may be a dealbreaker for some.
MJr
2 years ago |Who cares what engadget thinks ?
gg
2 years ago |panasonic better up their game
Riley
2 years ago |National Welder just posted their review
http://www.nationalwelder.com/2012/05/01/olympus-om-d-em-5-micro-four-thirds-camera-review/
PROS
Incredibly fast autofocus
5-axis image stabilization
Manual/auto-zoom kit lens
CONS
Expensive
Battery meter issues at launch
Cant weld for shit
BOTTOMLINE
Olympus’s OM-D E-M5 is the company’s best camera yet, but as a welder it just doesn’t cut it.
Camaman
2 years ago |Hahahaha! Even the welding branch is talking about this cam!
Lol!
Mistral75
2 years ago |Two Nuts = Two Noughts = f/2.0 (zoom) lens(es)?
Llobet
2 years ago |Creative thinking from the new “Yakuza Liaison Executive”?