First reported on L-rumors.com: Richard from Photogearnews interviewed Panasonic at Photokina:

1) Quite obvisouly Panasonic confirmed their strong commitment with the MFT system “we will never give up on MFT”
2) More interestingly they said 70% of the system camera market is NOT Full Frame.
3) The reason why they launche a new FF system is to get a portion of this 30% Full Frame market

Here is the Full Interview:

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You can join the new L Full Frame Facebook group if you plan to buy this camera. There you can discuss all features and tests once it’s released!

To readers: While I am working to get some early specs I kindly invite you to stay tuned on L-rumors by subscribing here:
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10 Years of Mirrorless Cameras – The Evolution of the S Series

Big cameras and big rivalries take center stage at Photokina (Techcrunch).
Mirrorless cameras: Photography’s new decisive moment (BBC).
Panasonic Lumix S1-S1R y sistema L: primeras impresiones desde Photokina (Photolari).
Photokina 2018: Be Freed by the Latest Manfrotto Tripods (Explora).

Share your best pictures on our new Instagram MicroFourThirdsGallery.

Plenty of news on the facebook E-M1II group, Panasonic FF and the GH5 group.

Uhhh I see a shitstorm coming in the comment system…going to prepare some pop-corns :)

No seriously, try to not become a fanboy and eventually prepare some rationale counter arguments. Thanks!

Blackmagic Pocket 4K ISO Test vs Panasonic GH5

Panasonic Leica 10-25mm F1.7, The Best Travel/Vlog/Youtube Lens? It will Replace 5 Lenses In my Kit! (Victor Bart).
Wow! Zenit and Leica Present Joint Production Camera! (MirrorlessRumors).
Has full-frame finally killed off smaller-sensor cameras? (TechRadar).
Panasonic 10-25mm f/1.7 Lens Hands-on Photos (Photographyblog).
The Smallest Carbon Fiber Tripod: Gitzo Mini Traveler (Explora).

Share your best pictures on our new Instagram MicroFourThirdsGallery.

Plenty of news on the facebook E-M1II group, Panasonic FF and the GH5 group.

Click on image to enlarge

Olympus released some new financial documents including a new imaging division strategy document.

They expect sales to drop further but they plan to improve the profitability with the following steps:

– Expand sales of highly-profitable OM-D series cameras and PRO series lenses

Mirrorless camera system that are uniquely Olympus, attaining high level of compatibility between

overwhelmingly compact & lightweight and high image quality with the Micro Four Thirds Standard

– Accelerate development of products aimed for professional and high-level amateur users

– Improve manufacturing cost ratio by consolidation of manufacturing facilities and improved

efficiency in manufacturing startups

What do you think?

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Thanks EdinaMNguy!

There is a new Olympus Cachback promotion. You can read all details on those special pages at Amazon Germany, Amazon UK,

Full European countries info here: promotion.olympus.eu