Something Big Is Happening: Google Trends Show a Surge in OM System Interest

By chance I noticed that on Google Trends the “Om System” searches are spiking. Same is happening for the term “Micro Four Thirds”:

And this is an extremely surprising event, considering that over the past five years the trend has remained largely constant.

I found that searches for the OM-1 cameras increased particularly in Asian countries:

This is extremely unusual, maybe the camera did go viral for some reason. Let me know in the comment system if you know more about this!