Camera Intelligence Launches Caira, the World’s First AI-Native Mirrorless Camera with Onboard Generative AI, on Kickstarter
The first native Ai camera with Micro Four Thirds mount has been launched on Kickstarter (Click here)
Press text:
Camera Intelligence, the AI camera startup building an intelligent camera system for creators, today announced its AI-native interchangeable lens Micro Four Thirds camera, Caira, on Kickstarter. The 26-day pre-order campaign, which offers early bird pricing, runs from 4th until November 30th.
Caira is designed for creators, travelers, and marketing professionals who demand the quality of a mirrorless camera but with the simplicity of a smartphone. Powered by onboard AI, Caira helps users bypass the steep learning curves of laptop-based post-production, streamlining traditional creative editing workflows.
Caira attaches seamlessly to an iPhone via MagSafe and is controlled by an iOS app that has been designed to be simple and easy to use for camera beginners. It offers a “Snap, Capture, Share” experience, where photos and videos are instantly accessible in the iPhone’s Photos app without needing memory cards. The camera features an advanced 4/3” Sony dual-native ISO Micro Four Thirds image sensor, an interchangeable MFT lens mount, and a 5,000 mAh battery.
The camera’s “Powerful AI Engine,” which combines Qualcomm Snapdragon and Google Edge TPU chips, fuses Micro Four Thirds optics with on-board computational photography and AI capabilities to automate complex content editing. Caira debuts three flagship AI features:
- Voice Control: Built-in Large Language Model (LLM) enables hands-free operation—control camera settings or trigger self-timed photos by speaking.
- Smart Styles: Six curated, pre-made color looks trained using deep neural networks move beyond basic filters to help creators find a unique aesthetic. Voice control also connects to smart styles so users can select colors by voice.
- Generative Editing (Caira Pro only): First mirrorless camera to integrate Google’s AI model, Nano Banana, enabling advanced, real-time edits via natural-language prompts (e.g., “Change his navy blazer into burgundy,” or “Turn this daytime scene into nighttime”).
“With Caira, we are not just launching a new camera on Kickstarter; we are introducing an intelligent creative partner,” said Vishal Kumar, CEO and Co-founder of Camera Intelligence. “We’ve spoken to hundreds of solo creators, travelers, and marketers who have upgraded from their smartphone to their first mirrorless camera. They’re overwhelmed by complex camera buttons and tedious post-processing. These people want more than great image quality—they need flexibility, connectivity, quick and fun editing features that match their imagination. Caira’s integrated AI flattens the learning curve and actively assists them from capture to share. Our mission is to help anyone create content that looks and feels high-quality.”
Availability and Pricing
Caira will RRP for $995 (body only), but on Kickstarter Caira is offered as a super early bird price of $695 (30% off) for the first 100 backers, followed by $795 (20% off) for all remaining backers. All Kickstarter backers will get Caira Pro, a $7/month software subscription for Generative Editing (powered by Nano Banana) and a Feedback Assistant (powered by Gemini), free for 6 months — extending to 9 months if a stretch goal is reached.
Camera Intelligence has partnered with a trusted manufacturer with proven experience in camera production — together, they have already produced 50 pre-production Caira units as well as the first batch of 500 electronic boards. Mass manufacturing and final assembly will begin once the Kickstarter ends. Shipping for Kickstarter backers will be ready for delivery from mid-January to the end of February 2026, depending on destination country.
Ethical AI for Creative Empowerment
Camera Intelligence integrates advanced AI to enhance content creation and creative expression. The company believes AI can transform workflows, increase productivity, and serve as a catalyst for innovation. When applied responsibly, AI can be a force for good—amplifying human creativity rather than replacing it.
Camera Intelligence Ethical AI Charter:
- Always empower users with access to the positive potential of AI.
- Safeguard personal identity and prevent misuse; strict guardrails prohibit altering an individual’s skin tone, ethnicity, or fundamental facial features.
- Design ethical system prompts and safeguards so models are used responsibly for photography and content creation use cases.
- All technology is developed and deployed by Camera Intelligence with strict adherence to Google’s Generative AI Prohibited Use Policy.
