A commercial shot with the Olympus E-P1!

This is the first commercial I have seen that has been shot with the Olympus .
Tobias (the director) wrote me following email:
I’m a young Cinematographer/Photographer from the Netherlands. We just finished making a commercial for Lisadore.com (shoes) that we shot on the Olympus E-P1! you can find it here: www.pekelharing.com here: http://www.youtube.com/watch?v=0k8tV86Ycx0 or here: http://vimeo.com/7114718

This is the short press story:
Online Commercial shot on the Olympus Pen Micro 4/3 (four thirds) camera!

This commercial for Lisadore.comJelmar Hoekstra Editing and Tobias Pekelharing
Music and sound design: Audentity
Production: Anne Koning

Well done Guys! And thanks Tobias for sending me your video!
cheers!

Trendspotting: Large-sensor compact cameras (CNET Asia article)

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CNET Asia wrote an article analyzing the Large-sensor compact market.

http://asia.cnet.com/reviews/digitalcameras/0,39001469,62058412,00.htm

Interesting Andrew Kohle (director and general manager of Canon Consumer Imaging and Information Division of Canon Singapore) said “...that the company views the Micro Four Thirds system as a niche market and the firm will continue to focus on its dSLR business instead.“.

Should we believe him? Nope. They know there is a lot of money to make in this “niche market”!

Google trends: Olympus and Panasonic

We have taken a look on google trends to see how many people is searching for Olympus and Panasonic products. The first graph below shows you the Panasonic GF1, Olympus and Nikon D5000 ranking:
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Clearly the Nikon D500 has the edge over both Olympus and Panasonic models. Without any surprise the GF1 outperforms (in google trends) the E-P1. But you have to consider the GF1 has just been released.

We also compared three Olympus cameras and nobody will be surprised to see that the E-P1 is the clear winner.

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Than we compared the brand names. Canon easily wins but we have to say that Canon produces and sells many kind of products. Panasonic doesn’t perform that well if yo consider that Nikon and Olympus have not such a big range of consumer products.
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And finally the most interesting graph…43rumors is performing very well and we are close to canonrumors and nikonrumors. We have no idea why there is a gap in July and August but anyway we will catch them very soon or not? ;)
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How would you improve 43rumors?

Our goals are:
– create new content (reviews, comparison, videos,…?)
– increase traffic volume
– increase the interests on four-thirds and microfourthirds products

Do you have some ideas?
Please comment this post and let us know what you want.

Taryn Simon at TED “Distortion is a Constant”

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Talking about present and future photographic stuff is funny but if we want to talk about serious photography you absolutely have to see this video on TED: http://www.ted.com/talks/taryn_simon_photographs_secret_sites.html. She talks about her latest book “An American Index of the Hidden and Unfamiliar“. The video is 17minutes long and there is not a single boring minute. I have to say it has been very very very inspiring! To be honest I wont talk to long here. See it for yourself!!!