It’s total BS that Olympus wants to quit the Imaging Business as it “remain crucial component to the overall Olympus business”


I got multiple feedback the past  hours from high level Olympus managers. Such rumors about Olympus closing their MFT adventure are 100% totally BS.

They also reminded me that in their latest press release they stated this clearly:

The Imaging and Scientific Solutions divisions remain crucial components to the overall Olympus business, and will strive to improve profitability and operational efficiency.

The Imaging Business is a driver for all other successful divisions too (particularly for the medical business). They also reminded me that they invested a lot of resources to move the factory and make it more future proof (as it will reduce the production costs). Expect 2020 to see again some major innovation from Olympus to silence once more these “closure rumors”.

Note: Gordon Laing (watch from minute 16:30) also called “clickbait” on this news and perfectly explains why he sees future in the MFT system:


Last day of the Big Amazon EU “hidden gems” deals action


Ahead of the Black Friday deals Amazon EUROPE has launched a 4 days long “hidden hems sale” on those special pages at Amazon Germany, Amazon UK, Amazon France, Amazon Italy and Amazon Spain.

Examples of deals we got today:
Stark reduziert: Speicherprodukte von SanDisk und Western Digital (Amazon DE).
Save on Gobe filters (Amazon DE).
Up to 25% off Anker Powerbanks, Cables, Chargers and more (Amazon UK).
Up to 25% off Anker Soundcore Speakers, Powerbanks and more (Amazon UK).
Lexar : jusqu’à -40% sur des cartes mémoire (Amazon FR).


The German and French Amazon stores added a special action on Panasonic gear. You will get an Amazon coupon code of up to 200 Euro!

Check out those links and click on the yellow stripe:

Panasonic GH5 at Amazon DE and Amazon FR.
Panasonic GH5s at Amazon DE and Amazon FR.
Panasonic GX9 at Amazon DE and Amazon FR.
Panasonic G9 at Amazon DE and Amazon FR.
Leica 200mm MFT lens at Amazon DE and Amazon FR.
Leica 8-18mm at Amazon DE and Amazon FR.
Leica 12-60mm at Amazon DE and Amazon FR.
Leica 50-200mm at Amazon DE and Amazon FR.
Leica 100-400mm at Amazon DE and Amazon FR.
Leica 42,5mm at Amazon DE and Amazon FR.
Leica 12mm at Amazon DE and Amazon FR.
Leica 10-25mm f/1.7 at Amazon DE and Amazon FR.
…and so forth!

On top of that you also get the official Panasonic cashback!!!


Olympus interview with Masaomi Tomizawa


Via Olympus OMD:

The image processing engine is an IC chip that handles all processing operations- including color conversion, noise reduction and autofocusing. The engine was not developed for a single model; instead, a single engine was designed for all cameras in the current generation. Because of the long development period, a new engine is basically required to provide at least twice the performance of its predecessor. To make this possible, we use the latest IC chip for a new engine.
However, it is not enough to create a high-performance image processing engine. What is truly important when developing an engine is the power to anticipate what will come next. It is essential to be able to conceive and visualize the camera of the future by observing current trends and then developing the technology needed to make that camera a reality.
While the algorithm development team at Olympus indicates what needs to be implemented into the next model, the engine development team looks yet one step beyond that and works to provide the engine with flexibility. This extra margin determines the destiny of the camera systems for a generation.
For example, the E-M1X, which was released in January of 2019, employs two TruePic VIII image processing engines, each of which is identical to the engine incorporated in the E-M1 Mark II. We were able to incorporate two engines into the new model because we had previously embedded in each engine a mechanism to facilitate synchronization.

With two engines, an exciting new array of capabilities have been unleashed such as Handheld High Res Shot. Technically, the new Handheld High Res Shot’s framework is completely different from the previous Tripod High Res Shot. Nevertheless, this does not mean that the TruePic VIII actually incorporates the functionality for the Handheld High Res Shot function. All we did was to predict the kind of processing that would be required by analyzing trends and incorporating the parts required in advance. We later succeeded in implementing the Handheld High Res Shot with the E-M1X by combining those parts.
We are confident in our ability to anticipate the future. As the leader in mirrorless cameras, we were the first to launch development of a dedicated engine, the first to get feedback from our customers, and the first to translate that feedback into hardware.
One of our other strong points is that we send our engine developers out in the field with professional photographers. This gives our engineers a chance to observe professionals in action, to see how they use their equipment, what they need, what they like, and what will help them to achieve their shooting objectives. This data forms the basis for conceptualizing the next-gen engine, which will appear on the scene in a few years.


a bit of everything…


Lumix 10-25mm F1.7 First Impressions

Today Gold Box deals at Amazon US, BHphoto, eBay,,,,,
Working week with m43 equipment (Mark D. Young).
This Laser-Shooting Camera Can See You From Around the Corner (Mirrorlessrumors).
How to Photograph the Milky Way (Explora).
Epson V800 vs Panasonic LUMIX S1R | Best way to scan your film Negatives (L-rumors).

Plenty of news on the facebook E-M1II group, Panasonic FF and the GH5 group.


New Holiday deal: Up to $100 off on Voigtlander f/0,95 MFT lenses!


Save $100 on the Voigtlander 10.5mm f/0.95 at Amazon, BHphoto.
Save $50 on the Voigtlander 17.5mm f/0.95 at Amazon, BHphoto.
Save $50 on the Voigtlander 42.5mm f/0.95 at Amazon, BHphoto.

Preorder the new new Luminar 4 (full details here) which will  be released on November 18.
You can buy Capture One PRO 12 today (Click here) and you will get the new Capture One PRO 20 software as a free update when it’s released!

You get 15% rewards when using Amazon Prime Rewards Visa or Amazon Store Card at Amazon US electronics gear (Click here to see the full list):