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New March camera shipment data. Decaying Skunk….


Bildschirmfoto 2015-04-27 um 15.54.27
Graph via Personal View.

CIPA published the March digital camera shipment data. And things keep getting worse and worse or as Personal View writes it’s a “Decaying Skunk”. Compared to the already very bad sales of March 2014 we had 20% less cameras unit sold in March 2015. I guess this is also one of the reasons why companies are slowing down new camera release cycles and eventually announce only minor updated cameras with same sensor again and again. But that lack of innovation will again slow down sales…

Maybe companies should do the exact opposite….bring some exciting new kind of technologies! Easier said than done I guess…

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