E-PM1 and E-PL3 get priced in UK!


Finally we can know the price of the other two PEN cameras! The E-Pm1 will cost 429£ at Cameraworld in UK! That should be around 499 Euro in Europe and 499 Dollars in US. It means the camera will be 200 Euro/Dollar cheaper than the Panasonic GF3 (Check the price at Amazon, B&H, Adorama, Olympus US store, FocusCamera, eBay). It will be also 100 Euro/Dollars cheaper than the Sony NEX-C3 (Check the price at Amazon, B&H, Adorama, Olympus US store, FocusCamera, eBay). Only the Samsung NX100 is cheaper but only becuase it’s going to be replaced soon (Check the price at Amazon, B&H, Adorama, Olympus US store, FocusCamera, eBay).

The E-PL3 will cost £529.00 at Cameraworld. That should be around 599 Euro in Europe and 599 Dollars in US.

As you know the E-Pl3 should be in Stock by late August/early September and the E-PM1 in October only.

Hot preorder list:
Olympus E-P3 preorders at Amazon US, Adorama, BHphoto, Amazon UK and Amazon DE.
Olympus 12mm f/2.0 preorders at Amazon US, Adorama, B&H and eBay.
Olympus 45mm f/1.8 preorders at Amazon US, Adorama, B&H.

  • Ben

    Let’s hope the E-P3 will get a lower price than the €900 it costs now…

    • Digifan

      Here (The Netherlands) E-P3 will be €799 body only.

      • Menno

        The e-p3 kit with 14-42mm can be preorded in the netherlands at some webshops for 830 euro.

  • Oliver

    Sure the price is correct? If so, there will be a big gap between PL3 an P3.

  • $1200 for a DSLR sized sensor, fast AF, 5 FPS and an underwater housing?! I’ll break my own rule and be an early adopter on this one…

    • Nick Clark

      That does make it sound Quite Good…

      God bless Olympus and their factory housings :) I don’t know why they don’t market these more…

  • tmrgrs

    Google says that 429 British Pounds Sterling is $685 USD and 529 BPS is $844 USD.

    • If the prices had been so simple to convert I would have ordered my G3 from Hungary or Germany, and in no circumstances from USA…

    • Agent00soul

      But european prices are always including VAT (when will americans learn this?)

      • WT21

        Americans do. Be careful with your generalizations.

      • And American advertised prices *never* do include VAT (which people do have to pay). When will European learn this and stop complaining about “lower” prices in USA?

        • Kenny

          I agree that the gap is not as much as it appears. But say you travel to Europe, buy a camera and get VAT refund at the airport, given the current exchange rate, it is still cheaper to buy one in NY after the sales tax.

          • Mr. Reeee

            Or buy one online, have it shipped to your relatives in Connecticut… to beat the sales tax… and pick it up over the weekend for a quick escape.

            My Euro friends seem to be able to buy things here in NYC, bring them back to Europe and not pay VAT. Maybe some folks need to complain less and learn be a bit trickier. ;-)

      • tmrgrs

        So how do I calculate a Europaen price or more specifically a UK price without the VAT?

        • henry

          UK VAT is 20%

          \therefor to calculate the VAT in a VAT-inclusive priced item all you’d do is dived the price by 6.

          e.g. Camera cost 899 incl VAT

          so the VAT included in the price is 899 / 6 = 149.83

          So you’d have paid £149.83 of VAT in a camera costing £899

          • tmrgrs

            Thank you Henry

  • Out of Focus

    For comparison, Cameraworld lists the E-P3 at £795. That means you get exactly three E-PL3 for two E-P3.

  • cbr09

    They also have listed Olympus FL-300R Flash at £135, Olympus 12mm f2 M.ZUIKO DIGITAL ED at £595 and Olympus 45mm f1.8 M.ZUIKO DIGITAL (52068) at £225. The latter seems better value than we were expecting.

    Remember these prices are all inclusive of UK import duties and VAT – often £ prices are not much lower than USD prices so I think Admin’s estimates are about right.

  • iMikl

    A little bit off topic!
    amazon told me today that my 45mm 1.8 Zuiko will be shipped between 10. August and 3. September.

  • MP Burke

    The GF3 is currently listed by Camera World at £469, including 14-42mm lens and the Panasonic gift pack (and the GF2 with the same package is £420), so £400-ish for the E-P3 is a reasonable starting price. Prices will probably be below £400 before Christmas, to get in the same price range as high end compacts and the cheapest slrs.
    The recent releases have often turned out to be a bit less expensive than we feared. The PanaLeica mft 25mm f1.4 is listed at £499 (compared to typically $599 in US), and a lot less than the £800+ that was being asked for the the 4/3 version.

  • jc

    I’m dissapointed at the price difference between the E-PL3 and E-PM1. The E-PL3 is the one I want because I like having a mode dial… But $100 is a big just for the same camera just with a mode dial and tilable LCD. It may mean that because the one I want isn’t good value then I decide not to buy any of them.

    • Neonart

      Were you expecting them to be the same price? $100 seems like a normal an fair difference. Remember that the EPL3 also has more manual controls, like the rotary dial at the back.

    • michael

      So if they jacked up the price of the PM1 by $100 you wouldn’t be complaining?

      • Neonart

        I’m not sure I follow. Whats your point? The $100 price difference seems normal and appropiate between the PM1 and PL3. The manufacturing of the PL is more complex and has greater user control. If they priced them the same (higher or lower) sales of the PM1 would practically tank. Overall, what I see is that the EPL3 is a really good deal!

  • Boke-Aji

    Bye2 EP3, Come hereee EPL3 :)

  • Bkkreader

    Price list from camera dealer in Thailand
    1USD=30.55 Baht
    E-P3+14-42mm 29,990 Baht
    E-PL3+2lens 27,990 Baht
    E-PL3+14-42mm 21,990 Baht
    E-PM1+14-42mm 18,990 Baht

    • Per

      That is good prices.. What store is that? Can you also tell me if you know what the price for the E-5 is now? Thank you!

  • Kenny

    E-PM1 and E-PL3 are confusing models, if they target those what to upgrade from P&S, it should include an internal flash. I don’t think that many will bite on those anyway.

    • The flash is in the box!

      • Kenny

        that’s certainly welcome from cost perspective, but having an external flash defeat the whole purpose of being small.

        • Wolfgang

          Thinking about one of the all time great film camera like the Olympus XA this might not be bad idea especially if the external flash has it’s own battery.

      • Mr. Reeee

        Who wants to carry an external flash? (I certainly don’t.) ESPECIALLY the target audience of P&S snappers! The GF3 could easily outsell the EPM1 for THAT reason alone!

        Some people bitch about the GF3 “hump” but it conceals the built-in flash! I’ll take a hump on my camera over having to hump around an external flash ANY day! The new EPxs are pretty compelling in some ways, but no internal flash is just plain dumb… Especially given their target customer!!!!

        The EPL3 price seems pretty compelling. The tilt screen could be the kicker if manual exposure and focus are as easy as they are with Panasonic bodies.

  • Olympius

    If they really price the E-PM1 at $499 USD, which they should, even I would order one. A point & shoot sized camera with a 4/3 sized sensor can’t be all bad. And priced at the same level as the high-end point & shoots, like the Canon G12.

    It would make a wonderful little take-anywhere camera. Of course, I’d treat it like a p&s, just set it to auto-everything and just have to worry about clicking the shutter button.

    Could be a fun little toy to play with. Just wish it had a better sensor.


    • Well, the sensor is actually a minute. In particular, the one who will point and shoot camera. I believe that small manual medium format camera sensor for maximum quality and low noise. But it is not available, so anyone will do. I am very happy about it and, although he wants to buy a good model!

  • Olympius

    Wow, the price has gotten even better at CameraWorld:

    ” Black – £0.00 ”

    I’ll take a dozen!

    In other news, they are selling the E-PL1 with a kit lens for £267, which is a very good price.


    • Ben

      They won’t deliver outside the EU… :(

      €0.01 is a great price…

  • Befürworter

    I think the prices are quite good. After a few months i’ll take one E-PL3, i think.

  • SteveD

    Those manual controls might easily be worth the extra $100. I think the E-PL3 might be the sweet spot. Unless i buy a G3 . . . ;-)

  • babbit

    Whoah, these are pretty good prices. You have to take into account that Olympus does a lot of manufacturer sales and rebates (if the current PENs are any indication) within months of product release. An extra $50 to $100 sales makes the E-PM1 and E-PL3 simply a no brainer compared to in between cameras like the Canon G12, which is more expensive.

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