43 Rumors

Our reader YouDidntDidYou (Thanks!) found some impressive slides from Olympus. It shows how the mirrorless market is growing all over the world. And in Japan the Mirrorless market surpassed the DSLR sales for the very first time! And Micro Four Thirds surpassed Nikon and Canon!!! Yep, that is almost a miracle

The first slide on top shows the interchangeable camera market share in Japan. Micro Four Thirds mount cameras are the most sold system in Japan and Olympus forecast shows a strong tendency upwards. And for the first time we can finally see the mirrorless market share of all most important countries in the world:

And this is the company market share in Japan:

Good news for us! But let’s see how the data will be in one year when Canon will have striked back!

Watch:
Amazon ranking in USA (Click here)
Amazon ranking in UK (Click here)
Amazon ranking in Germany (Click here)
Amazon ranking in France (Click here)

Updated Preorder list:
Black E-M5 body at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
Silver E-M5 body at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
Black E-M5 body with 14-42mm lens at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
Black E-M5 body with 12-50mm lens at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and Jessops (Click here).
Silver E-M5 body with 12-50mm lens at Amazon (Click here), Adorama (Click here), BHphoto (Click here) and Jessops (Click here).
FL-600R wireless flash at Amazon (Click here), Adorama (Click here) and BHphoto (Click here).
MMF-3 Four Thirds adapter at Amazon (Click here) and Adorama (Click here)
HLD-6 power battery holder at Amazon (Click here) and Adorama (Click here)

not miracle, but mirror-less

On the unit share by area slide is that the US way down at the bottom? The colors they chose for the US and HK are so close I can’t tell which is which. If so that is shocking. They’re even selling better in Canada than here despite they fact have 9x as many people here. m4/3′s really needs to work on their non-existent marketing here.

@Berneck
“One being the Japanese market is small compared to Europe and US, and trends there don’t equal trends in other markets.”

Japanese people buy much more cameras than any other population.

In the United Kingdom mirrorless is already at least at 25%.

It’s only North America and some parts of Europe that are behind the curve and even in those places market share is now taking off…

The share is in percentages, there is no reason for it to be higher in a country with “9x as many people”.

@Eric. Absolutely! I’m the only photographer I know in my circle of friends who uses an M43 camera (GH2). Most people in the U.S. don’t even know the system exists. You barely see any M43 equipment at places like Best Buy and it seems that the U.S. gets new product last. Seems like they’re missing their chance to tap the market.

Wow! This means a large user base and so more incentive to launch nice lenses as the business case for developing them will make sense sooner, also for niche lenses.

it maybe too late for Canon to strike back and Nikon have already shown their hand