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October 11, 2014
Posted in news

New set of LX100/GM5/4K Photo videos from Panasonic.


4K Video Advantages III – Turn 4K videos into high quality 4K photos

The city of Berlin in 4K with the new LUMIX LX100 by Benjamin Todd (Youtube).
The all new Panasonic Lumix GM5 – Main features (Youtube).

Panasonic preorders:
LX100 at Amazon, Adorama, BHphoto. Europe at WexUK.
GM5 at Amazon, Adorama, BHphoto. Europe at WexUK.
GM5 in red at Adorama.
35-100mm at Amazon, Adorama, BHphoto.

Olympus preorders:
Silver E-M1 body at Amazon, Adorama, Bhphoto, GetOlympus. In Europe at Wex UK.
40-150mm f/2.8 PRO lens at Amazon, Adorama, Bhphoto, GetOlympus. In Europe at Wex UK, Technikdirekt and Amazon.
LH-76 lens hood at Adorama, Bhphoto, GetOlympus.
MC-14 1.4x teleconverter at Amazon, Adorama, Bhphoto, GetOlympus.
PRF-ZD62 Z protection filter at Adorama, Bhphoto, GetOlympus.
PRF-ZD72 Z protection filter at Adorama, Bhphoto, GetOlympus.
General links to all new Olympus stuff at Adorama.
ALL new stuff announced at Photokina at Amazon.


October 11, 2014
Posted in news

a little bit of everything…

Panasonic GH4 v2.0 Anamorphic 5K test from Martin Wallgren on Vimeo.

LX100 unboxing pictures at Photographyblog.
Panasonic GM1s support by Adobe.
E-M1 with 75mm lens shots by Joshmcleodphotography.
Announcing the Housing for Olympus Tough TG-3 (Nauticam).
Sample Gallery: Panasonic Lumix GM5 (Cameras.Reviewed).
Olympus 50-150mm f/2.8 Pro sample gallery (Cameras.Reviewed).
Nocticron Glue problem at Tomnguyenstudio.
Panasonic GM5 First Shots (Imaging Resource).
Olympus 40-150mm f2.8 PRO at New York Comic Con (ThePhoBlographer).
E-PL7 waterproof housing will ship from October 27 (Olympus Japan).

Lee:Hi, the C-Mount on M4/3 Facebook group has produced some exclusive branded T-Shirts for BMPCC owner who just love their C-Mount lenses. Lee Mullen, C-Mount on M4/3 Facebook admin said “We came up with this idea based upon the most frequent question when somebody wants to try a C-Mount lens on their camera; “Does it cover the BMPCC?”, so myself and fellow member Ron Stratton came up with the idea and design to produce a stunning and humorous slogan for the t shirt’s logo – ‘Does it Cover?’ with an image of the Pocket Camera sat in the middle of a vignette complete with dramatic clouds. T shirts and soon coming other merchandise can be purchased directly from our CafePress store: We are also looking at ‘C-Mount on M4/3′ lens bands to help people to focus with any awkward TV lens”.
For those wanting to join the Facebook group, can do so by going to:

October 10, 2014
Posted in news

a little bit of everything…

Tour Saint Jacques Paris from Pier-Yves Menkhoff Films on Vimeo.

New keystoning tilt/shift effect test at
Keystoning test at
E-PL7 test at
Panasonic LX7 patent at Freepatentsonline.
GH4 firmware update info by Newsshooter.
Panasonic 35-100mm f/4.0 lens patent at Egami.
Podcast all about mirrorless photography by Jamie McDonald.
Blackmagic Camera Utility 1.9.7 firmware update.

Sebastian: Apertus° and Magic Lantern join forces to develop AXIOM Beta: and

October 9, 2014
Posted in news, Rumors

Quite cool Panasonic patent discloses a variable focal length optical viewfinder! Attacks last DSLR “advantage”.

Bildschirmfoto 2014-10-08 um 16.34.47

One of the remaining BIG advantages of DSLR camera over Mirrorless cameras is that you can frame your images through an optical viewfinder. It’s simply more “connecting” than watching through an electronic viewfinder. Well, it looks like Panasonic will soon eliminate that last DSLR advantage!

The image on top is quite complex but the idea behind it is simple: Panasonic patented an optical viewfinder which actually changes focal length in sync with any Micro Four Thirds lens! For example the optical viewfinder shows an 20mm focal length when you sue it along the 20mm pancake or 42,5mm focal length when you use the Leica Nocticron. And it obvisouly would also sync with any zoom lens too! It would become the first universal useable and variable optical viewfinder for any current digital mirrorless system. And it basically woudl do a similar job of an Optical viewfinder you usually have on a DSLR:


Like you see th optical viewfinder zooms into the subject just like a real zoom lens. The official technical presentation from Panasonic says:

An optical viewfinder is configured to be attached to a camera body with an interchangeable lens. The optical viewfinder includes: a Keplerian viewfinder optical system 301 including a scalable objective lens group 330; a stepping motor 305 configured to drive the objective lens group 330 along an optical axis; and a control circuit configured to control driving of the stepping motor 305 based on a result of detection by a PI 306. When a variable focal length lens (an interchangeable lens) is attached to a camera body, the control circuit controls driving of the stepping motor 305 in accordance with a focal length of the variable focal length lens and displays at least a photographing frame on an EVF panel 307.

I love that!

Would you find such an optical viewfinder (external or built-in) useful?

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Note: Please be nice and link back to 43rumors if you repost that news. I spent half a day to find that patent :)

October 9, 2014
Posted in news

Kodak 8 years ago and Kodak now (From funny-sad ad to funny-sad K-S1).

Eight years ago Kodak launched that Ad to promise to deliver a digital revolution. It’s a funny-strange video to see now that you know that the exact opposite of what they said here happened :(
And what remains from them now is that new Micro Four Thirds camera from JK-Imaging and rebranded as Kodak. By the way it’s in Stock here now:
Black S-1 with kit lens (Click here).
White S-1 with kit lens (Click here).
Black S-1 with double kit lens (Click here).
Black S-1 with double kit lens (Click here).

via PetaPixel.

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