An open letter to Panolympus (by Tyson Robichaud)
Our friend Tyson Robichaud analyzed the current situation of MicroFourThirds and in general mirrorless system. He ends his post with an open request to Panasonic and Olympus:
“My plea to both Panasonic and Olympus:
Panasonic: Now offering 3 different “small” dSLR style body lines that are barely smaller than a Rebel? Really? This is ludicrous in my mind….Please continue to advance the GF platform
Olympus: Please oh please have someone redesign your menus and interface.
To both (my rant): For the love of all that is holy, get some new, fast, reasonably affordable, small lenses to market to compliment the kit lenses you’ve already released.”
I do agree with his “analysis” and you?
Read the article: tysonrobichaudphotography.wordpress.com

YeahYeah
3 years ago |Absolutely! This is all true. We want 25/1.4, 40/0.95 etc.
And we want a rangefinder-styled, all-weather, with tiltable touchsreen and the GH1′s sensor.
Abi
3 years ago |I’m agree with what that guy said, but seriously, he is like a toddler whimpering for his toy to be given all at once! Easy boy, one by one! All his request has been answered in Oly and Pana roadmaps, and also from rumors this site leaked. New GF line, we will get it! More pancake, we will get it! Nothing new in his rant.
jeff
3 years ago |YA i agree with yeah yeah
If oly put out an all weather m43 camera with a better screen and a built in viewfinder i would buy one in a snap
also i need an e5 really badly too
Zonkie
3 years ago |Small and fast prime lenses (not necessarily “pancakes”, can be a bit bigger with better optical quality) should be the “raison d’être” of mirrorless systems. Manufactures really have to realize that SIZE is the main advantage and selling point of such systems (overall size, including lenses. Not body size alone: You can’t take pictures just with a body).
Spiny Norman
3 years ago |I would imagine that Panasonic and Olympus are paying more attention to actual sales figures than to what random whiners write on the internets.
Laurent
3 years ago |Why is everyone complaining about Olympus menu? I personally find it OK to use. Not the best no doubt but quoting it as a bad design is exaggerating imo.
Marq
3 years ago |Funny to say, but I actually think that Olympus’ menu system is quite logical – the names / terms could be done better though.
Best implementation of custom white balance setting IMO
omolympus
3 years ago |1) Small fast primes and not necessarily pancake, please.
2) Larger Pen body in black with integral EVF offset to the left (think digital contax G1), please.
3) Above Camera with a very smooth, near silent shutter. Not electronic, so there is some feedback to photographer.
4) Stop the near replication of each others boring, slow consumer zooms, please. The originality is staggering (not).
Reza
3 years ago |All I want is a focus scale indicator on screen. Give it to me as a firmware update option on PEN cameras and I’m set.
Oh and make the m43 lenses cheaper!
Mat
3 years ago |+1 to omolympus – whether its panasonic or olympus an internal EVF would be amazing. digital contax G1/G2 please.
Paul
3 years ago |GF2 (with tiltable screen, plus option to plug external microphone on hotshoe), plus a fast pancake prime around 30mm.
Matt
3 years ago |I know the Olympus UI has been roundly criticized, but after finding the comprehensive quick info window, I’ve found it to be easier to view and change settings than with any other camera I’ve had.
But yes the menus are awful.
Anyone else feel this?
spanky
3 years ago |I don’t agree with the sentiment that everything HAS to get smaller. I don’t want Pana to go the way of Oly and only offer compact cameras. I really, really like the G1/GH1 form factor, so that should remain in the line-up. What I want instead is a better GH1 – improved sensor, improved processor, better dynamic range, global shutter, faster shutter speed limit, faster flash sync, faster frame rate. If it’s not too much to ask, perhaps a sealed magnesium body with some pro-level lenses would be awesome. I, for one, am willing to pay as much as the 5D2 for something that’s smaller but provides the same image quality as the 5D2, with all the lens interface of the current MFT format.
Ranger 9
3 years ago |I plodded through his article and yes, it all sounds plausible — but the reason it sounds plausible is that he’s shading the facts to support his arguments.
For example, Panasonic does NOT offer “three different ‘small’ DSLR style body lines.” Its whole product line contains only TWO body lines/form factors: the GF body, which emphasizes compactness at the expense of an eye-level viewfinder, and the G body, which combines both finders in a slightly larger package. (Its resemblance to a DSLR is just coincidental, IMO.)
The G form factor currently supports three spec levels: the mainstream G2, the video-centric GH1, and the budget G10. That seems to me like a perfectly reasonably way to build a comprehensible product line that covers a range of interests and price points.
The same goes for his contention that fixed-focal-length lenses are being shamefully neglected. Yeah, I’d like to see a 50/1.7 to go with my 20/1.7 as soon as possible, but in all honesty I think both manufacturers are pursuing the build-out of their lens lines in a logical way. They started with a base of good-quality zooms that made M4/3 viable by handling most picture-taking situations, and now are introducing more specialized lenses (wide-aperture, macro, video-optiimized, etc.) to fill in the gaps.
I don’t think this pace of development really lags that much behind the pace of DSLR lens development, considering that the M4/3 makers had to start from zero. A lot of the fixed-focal-length lenses in the DSLR space are nothing more than warmed-over legacy designs from the film SLR era; if you look at FRESH designs, I think the M4/3 twins are keeping pace pretty well, especially relative to the total size of their lens lines.
Example: 28% of Panasonic’s current M4/3 lens line consists of NEWLY-DEVELOPED fixed-focal-length lenses. I suspect Canon or Nikon would have a hard time matching that figure.
No, I don’t want Pana and Oly to get complacent — but I think they’re as well-placed as anyone to build full-line offerings that cater to the whole spectrum from point-and-shoot “graduates” (whom Samsung seems to be ignoring) to photographers who want full-featured but lighter cameras (whom Sony seems to be ignoring.) The fact that neither Pana nor Oly has a significant DSLR business to protect, as Sony does, should give them lots of latitude for further innovation.
trip
3 years ago |I agree with Abi, this came across as childish nor did it address the main problem with M43, sensor performance. Having owned the EP2 and GF1 and a Rebel, the M43 cameras are significantly smaller but in inexperienced hands will constantly burn highlights. Check DxO, even the Canon G11 has better dynamic range. Only the E620 handles highlights well, for some mysterious reason. As for lenses, with the 9-18 and the upcoming 14/2.5 the line up is pretty well rounded, who needs a 25/1.4 with the 20mm available?
omox
3 years ago |Micro Four Thirds lacks portrait lens… It is my biggest complaint now. I use manual lens for portraiture but it is manual focus lens and I miss many shots I take. Unfortunatelly I cannot compare my manual focusing skills to AF (even Panasonic 20mm f/1.7 which is the slowest one of all Panasonic lenses in my bag).
If there is 40 or 50mm f/1.2-1.4 I’d be completely happy with system I own. I hope Panasonic understands the need of expanding MFT system beyond standard/popular types of lenses. I hope so…
omox
3 years ago |@spanky
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I totally agree with You! G/GH series body Is optimal for me too. Now I’m waiting for sensor/shutter improements and expanded functionality/GUI only. Weather sealing would be great also but my G1 is doing wery well in rains (I’ve “tested” it lately
TheVoiceoverman
3 years ago |Amazing that Sigma or anyone else hasn’t produced anything yet either. I mean with proper autofocus. The Samyangs and Noktor don’t really count.
The E-PL1 made it to 10th place in the Japanese sales charts this month. Surely we’re getting to the stage where it would be worth their while?
Tyson is right that the size of the system is the key though. And Sony is showing the way with body size but will now always be hampered by big lenses.
M4/3 offers no performance advantage except for the fact that you are more likely to have a small camera WITH you. So MAKE THEM SMALL!
ranger 9
3 years ago |“M4/3 offers no performance advantage except for the fact that you are more likely to have a small camera WITH you. So MAKE THEM SMALL!”
I don’t agree with this on several levels:
– “Small” is only an advantage if you don’t sacrifice features or capability. These cameras are expensive enough that few people will buy one for compactness alone — it also has to handle a wide enough range of photographic capabilities to be a good investment. For example, I need an eye-level finder for maybe 70% of my shooting, so I wouldn’t buy an LCD-only camera no matter how small it was. I also need dedicated controls (rather than menu options) for some key functions, so I wouldn’t buy a menu-only camera no matter how small it was. Mfrs need to aim not for the SMALLEST size, but for the RIGHT size for a given function package.
– You have to think about “small” not just in terms of the camera body, but in terms of total pack size. And don’t forget weight! A Panasonic G body may not be much smaller overall than a Rebel body — but a G body plus a working system of lenses will be a lot smaller AND lighter than a Rebel body with equivalent lenses. Lighter pack = more mobility = more picture opportunities in most situations.
– There are a lot of specious comparisons to DSLRs floating around, including those in the original screed (“wah, it’s not really all that much smaller than a Rebel!”) as if the DSLR were some kind of gold standard for comparison. Well, maybe it is for photographers who came from SLRs.
What that notion overlooks, though, is that the vast majority of POTENTIAL new camera buyers are NOT coming from the SLR world. They are coming from a point-and-shoot, or a camcorder, or a phone camera. To them, the electronic viewfinder of a M43 camera is a plus point, not a compromise. It’s what they’re used to… it gives them more information… it works better with video… it’s more comfortable and familiar overall. When these people enter the market for an interchangeable-lens camera, they are going to PREFER an electronic-viewfinder camera over a DSLR. The size and weight benefits will just be icing on the cake.
Ben
3 years ago |I like the GH1 size because it makes it easier to use for video. But yes I agree, the lineup is too clustered right now. We need to start seeing really high-end bodies and really light/small/thin bodies…everything is kind of clustered in the middle right now.
akk2
3 years ago |Please give me a 10.5 super angulon F/3.4 or something like 8mm hologon F8 that’s all I want, not a crappy 9-18mm
hbop
3 years ago |Regarding optics, I’m very happy with the current range in standard (pancake 20/1.7) and UGA range (very compact 9-18) however, it’d be a dream-come-true if they get inspiration from Pentax’s line-up of primes for the longer side, currently:
- pancake 40/2.8 (eq. 80 mm)
- pancake 70/2.4 (eq. 140 mm)
- 31/1.8 (eq. 62 mm)
- 43/1.9 (eq. 86 mm)
- 77/1.8 (eq. 154 mm)
That’s a good mix of reasonable apertures for pancakes and normal sizes for brightness, and their prices are OK. In mFT, they might even get smaller because of the smaller sensor + shorter flange distance.
Regarding bodies, I want an E-PL2 (E-PL1 size, built-in IS and small flash) with one dial and a fully articulated, high-resolution screen (don’t care about viewfinder).
spam
3 years ago |I agree with the “analysis” that it’s difficult to understand the point with three bodies that are so similar (GH1/G2/G10) from Panasonic. The GH1 really is the only interesting model, G2 seem like a dumbed down version that cost almost as much to make and the G10 even more so. That said, I believe they need both a GH1 type of camera and a GF1-like model. Sony has shown what’s possible even with a larger sensor and a slimmer and lighter GF1 would be nice.
pdc
3 years ago |At the end of the day, it is the bulk and weight of your lenses which limit the portability of the system, not the bodies.
Cramped formats like the GF_ and E-P_ (and now Sony NEX) compromise ergonomics, especially with larger lenses and
in tripod work. The G_ format is just about right.
Chris
3 years ago |I agree, pdc. For instance, in the medium format world, people always stress that the Mamiya C330 is heavier than the Hasselblad 500 series. In reality, the Hassy is just a tad bit lighter, but the lenses are bulkier and heavier than the Mamiya counterparts.
I carry a C330 with an 80mm lens and a 55mm lens in a relatively small and inconspicuous Gravis Sidearm bag. There’d be no way I could carry a Hasselblad 500C with an 80mm Planar and a 50mm Distagon in the same bag. Hell… I have problems trying to cram a Canon AE-1 Program and a 28, 50, and 85mm lens in there sometimes!
Thom Hogan
3 years ago |Let’s start with Panasonic:
G1, G1H, G10, G2, GF1. That’s five models (in an array of colors, too!) in a pretty tight space. This is clearly intentional, and it reeks of spaghetti-at-the-wall tossing rather than proper product differentiation. There simply aren’t enough differing features there to broaden the price range or the platform substantively, in my opinion. They’re very tightly targeted in a fairly narrow target, too (tweener users, those between compacts and DSLRs). Worse still, we know that we’re getting a m4/3 video camera, so the GH1 starts to look more redundant, too. It strikes me that Panasonic is trying to find the right product rather than knowing what the right product actually is. That’s disappointing. And to a potential user, it’s gotten a bit confusing. Good thing they aren’t carried by a lot of dealers, who’d just confuse the customer more ;~). To Panasonic’s credit, I THINK they’re really only trying to put three cameras into this space and that some of what we’re seeing is model overlap (not good news when you still have plenty of inventory of generation one when generation two comes out, though). But a hint to Panasonic: your sales and marketing here in the US is terrible. It won’t matter how good or bad or how many products you’ve got if you don’t fix that.
The complaint about Olympus is dead on. The menu system may make sense to Olympus, but it doesn’t to the new user. Even after reading the manual. Even after using the camera for awhile. The camera makers need some real help in keeping the breadth and depth of the current choices while presenting it in a much more usable fashion, but they’re not getting it. Fortunately for Olympus, they’re not the only ones who are confused. Nikon completely botched the added D3000 novice menu system (yes, the camera basically has two menu systems). Canon still thinks that we memorize numbers. None of the makers seem to actually think and prioritize like photographers, though at least Olympus realized that formatting a card is something you do often and should be right up front (Fujifilm buried it under nine keystrokes on the last camera I got from them).
I think the menu problem is simple to explain. First the camera makers figure out all the features they’ve got and want the user to control. Then they try to cram them into some pre-conceived notion of “menus.” Worse, at some point they realize that they don’t have a lot of screen space to work with, so they end up in this show six things at a time of six things of six things world of nested menus. Navigating menus becomes a PROCESS in and of itself, rather than a photographic process driving the choices. If the makers would just get it through their heads that there are really only three menus: pre-shoot (setup), shoot (conditional choices), and post-shoot (workflow), they’d move a long ways towards getting things right. I expected better of Olympus on this. They used to understand photographic processes.
jt
3 years ago |micro 4/3 lenses are a total rip off.
Jürgen
3 years ago |Panolympus acts like all big japanese companies when they’re asked to do something cool: the don’t.
Case in point: at the dvxuser, Panasonic was repeatedly asked to create an affordable 35mm (big sensor) cine camera. Afraid they might topple their business, they never did, topping off their line with a 2/3 (small) sensor cine camera for 80k.
When asked “please do bigger sensors”, they replied “we can’t.
When asked “please add any framerate from 1-60fps they replied “we can’t”.
Then came Red and blew them away. 35mm big sensor, 17k.
Those big japanese companies continue to sound like sowjet planned economies to me. With managers that are afraid to change anything. While they are doing babysteps, the market is doing huge steps.
Sad.
spanky
3 years ago |Lenses! We need more lenses!
MArk chan
3 years ago |On the contrary, I actually think the menu to be well thought out.
They could improve by placing related tweaks closer to one another, but the systemmenu is like a mind map. U want e3 then go down to e then right to e3
achiinto
3 years ago |There is no problem with Olympus menu system. At least I dont see any problem to me. I love it.
twister
3 years ago |I agree with spanky’s comment above. What I want is a better GH1. It’s ok to have a better GF1 too but I prefer the size of the GH1. Don’t make all the m4/3 cameras small like Olympus.
Mike
3 years ago |Since I bought the GH1 over the penlike models from Panny and Oly, I’ll say he missed the mark for me. The GH1 IS smaller AND lighter than any DSLR system especially when you start adding lenses and it gives me great video and still pictures in one system that has a great EVF and the swivel screen that makes oh so many pictures so much easier to take.
I’ve got nothing against the GFx and EPx format, but I’ll say right now that if they were the only m43 or SILC format cameras available, I’d probably just get a small DSLR instead.
I’m looking forward to the GH2.
I don't understand the rant? - Micro Four Thirds User Forum
3 years ago |[...] don't understand the rant? Olympus and Panasonic rumors Blog Archive An open letter to Panolympus (by Tyson Robichaud) [...]
Jeff
3 years ago |I don’t agree. I have a GH1 and am considering a GF1 but I prefer the small SLR form than the box compact. I like having a grip on the camera and the articulating screen is a huge benefit to me. Plus, the size and weight of it is a significant benefit of the system over other SLRs. I came from a Canon 30D and I still like the general form factor of SLRs but I like how much lighter the GH1 is compared to my 30D and L lens.
Nathan
3 years ago |More faster lenses. Yes! We need a reasonable 14-50 f2.8 to replace the discontinued Sigma 18-50. in both 4/3 and micro 4/3.
A 20-60 F2.8 constant would work as well. This 3.5-5.6 crap is barely useful.
wageslave
3 years ago |With olympus four thirds system (not those useless micro four thirds!) you don’t really need prime lenses. What we need more is pro grade f/1.4 zoom lenses.
Ath
3 years ago |I personally disagree about the menus. I just love Oly menus, they are not stylish, but yet logical and easy to use. Maybe a revamp theme would be nice, but the main logic behind them is the best out there, including with their key-mapping. At least for me, compare to Nikon D60/D90 and Canon 500D I was lucky to get my hands on. What I really want is a replacement for me E520 and better ISO handling, a little bit bigger OVF would be also nice! Faster AF, is must (compare to e520, e3/e30 is fast enough, but faster wouldn’t be a minus ;p).
Andrew
3 years ago |Yeah, wasn’t one of the advantages of m4/3 was the ability make lenses cheaper? Canon has a 50mm 1.8 at about $100, a f1.4, a 35mm f/2 at $240, and an 85mm f/1.8 for under $400. Definitely can’t wait for a decent speed portrait lens. Even if it’s a 50mm f/1.8, it’d have sooo little excuse to be more than $150. It’d be so popular.
Jón
3 years ago |Built-in viewfinder without the ‘SLR’ hump, thank you.
Gianni Galassi
3 years ago |After the release of the first model only, the GFx line has a huge potential to exploit yet. Under both design and ergonomics points of view. Although not to be necessarely imitated by Panasonic, Sony’s NEX5 is a brilliant example of an innovatively clever and non-dogmatic engineering. As for image quality, it will follow its evolution as in everybody elses cameras, with the introduction of backlit sensors, smarter algorythms and better processors. Despite the resolution, which is not an issue anymore. Firmware can evolve, as it generally did in the past few years, towards a better jpg in-camera processing, thanks to selective noise-reduction and subsiquently selective sharpening techniques. And good built-in viewfinders aren’t too far away.
Menu and user interface are definely a serious issue in modern camera design. High end DSLR are, basically, classic film SRL from the Fifties with a sensor, and shouldn’t be taken as good examples of contemporary camera design. On the other hand low-end compacts must rely mostly on soft commands, as mechanical buttons and dials cost too much to manufacturers. IMHO Canon G10 is the first sensible attempt to supply photographers with an effective stills-capture-device physical interface. Forget about its menus, they are really crappy, but the exposure compensation dial is a real luxury. Nothing else can help the photographer in it’s expose-to-the-right attempt better than that. There is still a lot to do in order to build the perfect EVIL camera as far as this aspect is concerned. For instance, the standard mode dial could be replaced by a more useful speed (or aperture, or both) selector. And the card formatting command shouldn’t be buried under three menu levels. And why do I have to choose between adaptive and non-adaptive LCD screen luminosity? Of course I need it to adapt itself to lighting conditions! And so on… I certainly dream of third-party firmware allowing us to make our life simpler and get our cameras to operate more like cameras. Hackers all over the world, unite!
As for lenses, MFT market is still slow. But I’m sure it will revitalized as soon as third-party manufacturers will start releasing their own MFT glasses. Which hopefully will be firmware in-camera corrected against vignetting, distortion and chromatic aberration, so that they can cost less and, moreover, be lighter and smaller. There is a wide demand, spreading from ultra-fast primes to wide-range zooms (which is my case).
me
3 years ago |Better sensor for any of the present and future ranges of m43 cameras!!!!! If image quality (dr,high iso, no banding etc) was as good as aps-c there woulnd’t be half the complaint we see today. Panasonic focus on sensor development!!!! Give us something if not better at least as good as.
GH1 replaced by a slimmer rangefinder body (aka Pana L1 or something like Samsung NX10 which in my opinion holds better in hand than GH1 and it’s slimmer but with evf to the side), better video, better evf, full audio controls, still with tiltabe screen, IS to improve usability with lenses from other makers, and weather-sealed . The top range camera to please video and photo crowd.
G10 replaced by cheaper version in this rangefinfer evf form factor no weatherseal, no tiltable screen, not as good sensor etc.
G2 replacement could keep the dslr body, maybe bit slimmer but weathersealed.
GF replacement keep the current form factor but much slimmer, with the oldest/worse sensor, without evf as today…. the cheapest entry aka EPL1 (wich I also think holds better in hand than the GF1)
Pansonic should also improve colour.
Oly get the rangefinder, weatehrsealed top cam out and consider other makers for sensors if Pany doesn’t come out with out something good.
And of course prime fast lenses!!!! To please video and camera crowd.
Don’t give us average give us the best!
Dunk
3 years ago |I have to disagree with Ranger9 when it comes to smallness.
Camera’s are always a compromise be it price, image quality, sensor size (DOF), body size or ease of use for example (I’m sure there are many more). Some people have different priorities. It appears that for you image quality is important, but for me size, as well as image quality (and video) was important (I have a GF1). I was willing to sacrifice the image quality of the Canon 500/T1i for a smaller camera that I was more likely to want to take with me on trips (and then use it). Only the GF1 (and EPL1 to a lesser extent) balanced these requirements. I would say that small can be an advantage with a drop in capability – the extent to which this is true would depend on individuals’ preferences.
As Taylor said (and I agree) that M4/3 has little/no performance advantages over APS-C (or Full frame) sensors it unique selling point should be size. The GFX line should be more exploited to capture this market – people for whom size and image quality are important.
You say that many potential users are coming up from compact cameras and are used to electronic viewfinders, but there are very few compact cameras on sale in here in britain that have viewfinders – I would say that most of these potential users are more comfortable with LCD screens.
When I was new user stepping up from a compact camera I just though the G1/GH1 was just another DSLR to pick from, not a slightly different system (so perceived to be largely similar – good image quality but bulky). However the GF1/EPL1 looked very different – something that I then researched more into and found to best suit me.
On the subject of lenses if you (a manufacturer) want’s to make money over a long time it would be good to get users into the system who are going to keep buying lenses to suit their requirements. These people are probably more experienced, richer and more enthusiastic about quality products – they know what they want/need – and on the internet the main thing that people see as missing is a fast portrait prime lens. Adding lenses that these more experienced photographers want will help attract them to your system (and get them buying your products).
Seth
3 years ago |Hey Yo,
I’ll disagree that Panasonic should lay off on the G and GH line. They are actually competing with the entry level DSLRs and providing naturally good video (due to mirrorless design). I know they will develop the GF line also. They’ve got a good spread and don’t want to wreck the LX5 market all together.
For Olympus, new menus would be great, but that’s a minor. They should show us some 4/3rds stuff (E-5, 100mm, and 300mm f4) and a lens road map for Micro4/3rds with a couple promised lenses releasing this summer.
Cheers,
Seth
Ray
3 years ago |I simply don’t understand why people have issues with the Olympus menu system, it’s the easiest menu system that I’ve ever used, just press the INFO button (or set the OK button to do the same) and you open the Super Control Panel (SCP) and have every conceivable adjustment at hand. How easy is that? The SCP is described on Page 7 (Page Seven! – not buried somewhere deep in the manual) and shows exactly what is available. Olympus, has no need to change the menu system; it’s not broken, just because it’s not what other brand users are used to using.
Nathan
3 years ago |I personally prefer the control panel in my E-520 to that from the Canon 50D. I don’t know whether the E-3 is similar, but if it is, I prefer that over Canon. I also like the Nikon control panel. If I were to switch, I’d probably go to Nikon just because I like both interfaces fairly well. I can’t justify the rant. I’ve used a 50D and an Xsi both from Canon and I thought the control interface was overwrought and fiddly, while the Olympus seemed natural and rather quick. So, compared to the leading competitor, I find Olympus’ super control panel quite intuitive.
Nathan
3 years ago |I should add that I thought the Canon XSi did not match the build quality and solid feel of the E-520. Even my father commented on the difference in feel, with the Olympus camera feeling more solid and less slippery to both of us. Also, my kit 14-42 produces sharper images wide open than his 18-55 does.
Jimbo
3 years ago |I refuse to believe that the manufacturer does not know that people want AFFORDABLE fast lenses. How can they be so out of touch?
I think they know but simply refuse to provide them for some business reason my small brain cannot figure out.